Crowdfunding Real Estate and Socially Responsible Investing
Today many investors don’t just want to make money, they want to have a positive impact on society and support causes important to them.
Socially Responsible Investing Then and Now
Socially responsible investing used to mean avoiding controversial firms. Generally, companies in industries such as tobacco, alcohol or firearms. Investors often paid a price for their convictions, through higher fees, lower returns, or both. Over time, the category has become known as Environmental, Social and Governance (ESG) Investing, to incorporate issues such as gender diversity, board accountability, and environmental degradation. As investor demand for ESG products has grown, portfolio managers are increasingly considering ESG issues when making investment decisions. Today’s investor can choose from among many mutual funds and ETFs that incorporate ESG guidelines in their stock selection. But did you know real estate investments can reflect your values, too?
How to incorporate ESG investing into your portfolio with Real Estate:
At DiversyFund, we understand the impact real estate can have on the community. Thus, we strive to develop investment properties that improve their surrounding areas. Consider our Park Blvd. project, for example. The parcel is located in Hillcrest, a diverse urban neighborhood of San Diego with an undersupply of housing. The existing structures on the site are tired and unattractive and don’t use the lot to its full potential. Roman James’s exciting design will add 58 apartment units to the neighborhood, 6 of which will be designated as affordable, to put them within reach of lower-income tenants. Along with the ground floor commercial space, this project will revitalize its block. Hillcrest is a high-density, walkable neighborhood with good access to public transportation. The neighborhood is ethnically diverse and LGBTQ friendly.
DiversyFund’s Costebelle project had been abandoned by the previous developer and was an eyesore on an otherwise beautiful street. DiversyFund acquired the property at a significant discount and is completing construction of a stunning house that will be the envy of the neighborhood. Our Goshen project is a 3-unit property located within walking distance of the University of San Diego, making it potential off-campus student housing.
No longer do investors have to sacrifice returns to find investments they can feel good about. Crowdfunding real estate gives you the best of both worlds: high returns and an investment you can be proud of.
If you are interested in socially responsible investing, we invite you to explore our investment properties. DiversyFund is the platform where high returns and socially responsible investments meet.